Simone Pettigrew

About Professor Simone Pettigrew

Program Head, Food Policy

  • PhD (Consumer Research)

Professor Simone Pettigrew is the Head of Food Policy. She has qualifications in Economics, Marketing, and Consumer Psychology. Her broad areas of expertise include behavioural psychology, health promotion, health policy, communications, social marketing, and intervention research.

Along with nutrition, her substantive areas of research include obesity, physical activity, alcohol consumption, smoking, active transport, and healthy ageing. Simone sits on numerous advisory committees and regularly performs research consultancies for NGO and government entities. To date, she has published more than 400 peer-reviewed papers and produced more than 160 technical reports for NGOs and government departments.

See Professor Pettigrew's full CV here.

Effects of dual front-of-pack nutrition and sustainability labelling on consumer understanding, purchase intentions, food choices and willingness to pay: A systematic literature review

Appetite Date published:

Front-of-pack food labelling in the USA

The Lancet Public Health Date published:

“If I saw that, a drink with 16 teaspoons of sugar, I’d put it down”: qualitative insights into Australian adolescents’ reactions to front-of-pack label options for sugar-sweetened beverages

BMC Nutrition Date published:

Development and application of a healthy plant content estimation algorithm for Australian packaged foods

Nutrition Journal Date published:

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